Real-time social requires long-term planning.

During the 2021-22 season, we continually planned for events regardless of whether we were certain they’d come to fruition. We ideated and our motion graphics team of Joe Kronenberg and Doug Price delivered. These matchup graphics were prepared in case of wins with callbacks to fan-favorite elements and current events. Luckily, we got to use several, visible below.

In total, these graphics generated 237,275 engagements.